Sawt raises USD 1M pre-seed funding from STV and T2 to develop Arabic-native voice AI for customer support.
The Saudi startup plans to scale its team, infrastructure, and voice models to handle millions of interactions.
Sawt’s AI platform replaces traditional call centers with 24/7 smart voice agents for sales, bookings, and support.
Sawt
What happened? Saudi-based startup, Sawt, secured USD 1M (SAR 3.75M) in a pre-seed round. The funding round was led by T2 and STV.
“Sawt exemplifies a new wave of Saudi AI-native ventures. With a strong tech edge and commercial momentum, they’re poised to lead the $800M-$1.2B GCC AI call center automation market,” said Ahmad Al Naimi, General Partner at STV.
What is next? With the newly acquired funding, it aims to accelerate the development of Arabic native voice AI models. In addition, it aims to transform the customer support experience across the region.
In addition, it aims to expand its team, scale its technical infrastructure, and further develop its models. This is to enable the platform to handle millions of voice interactions smoothly and reliably.
“Today, Saudi Arabia is undergoing a massive AI-driven transformation – with 66 of Vision 2030’s 96 goals tied to data and AI. At Sawt, we’re proud to contribute to this movement by building Arabic voice technology from the ground up, right here in the Kingdom,” said Abdulmalik Al-Saeed, Co-founder and CEO of Sawt.
Customer Support
Who are they? Sawt is an end to end voice call platform that enables businesses to handle customer support, bookings, and sales. This is through AI agents that sound natural, respond intelligently, and operate 24/7 without interruption.
Abdulkarim Aljarba, CEO of T2, said, “Sawt offers an AI voice calling platform, enabling us to expand in this market and help our clients leverage its advanced capabilities”
Why does this matter? Sawt was born out of the challenges that arise with customer support. This includes long wait times, overwhelmed agents, and repetitive questions. Furthermore, this frustrating reality leads to draining time and resources without adding value thus driving up costs.
From these challenges, the team built advanced Arabic voice AI models entirely developed in Saudi Arabia. This local-first approach enables it to offer enterprise-grade privacy and data security.
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