Salesforce Inc. (NYSE:CRM) is one of the best high-volume stocks to invest in. On August 12, NICE Ltd. (NASDAQ:NICE) announced an expanded partnership with Salesforce to improve customer service experiences through a deeper integration of their respective platforms. The collaboration focuses on bringing NICE’s AI-powered CX and intelligent orchestration capabilities together with Agentforce in Salesforce Service Cloud.
The partnership builds on the companies’ previous collaboration, which started in 2022 with the launch of “Bring Your Own Telephony” with Salesforce Service Cloud Voice. The new agreement will further invest in enabling “Bring Your Own Contact Center” and integrate NICE’s Workforce Engagement Management/WEM capabilities into the Service Cloud’s unified desktop.
A customer service team in an office setting using the company’s Customer 360 platform to communicate with customers.
As part of this collaboration, NICE plans to join the Salesforce Zero Copy Partner Network. This will make it the first company in the Contact Center ecosystem to enable a bidirectional Zero Copy integration with Salesforce Data Cloud. This integration will create a shared data foundation between NICE CXone Mpower and Salesforce Data Cloud, eliminating data silos and allowing for real-time, AI-driven orchestration using complete customer journey context.
Salesforce Inc. (NYSE:CRM) provides customer relationship management/CRM technology that connects companies and customers worldwide.
NICE Ltd. (NASDAQ:NICE) provides cloud platforms for AI-driven digital business solutions worldwide.
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Disclosure: None. This article is originally published at Insider Monkey.