Tesla Germany sold 4,935 units in Q1 2025, reflecting a decline amid a broader electric vehicle uptick.
The German road traffic agency KBA reported Tesla’s March sales in Germany dropped 42.5% to 2,229 units year-over-year, with first-quarter figures plummeting 62.2% from 2024. KBA also noted a 35.3% rise in newly registered electric vehicles for March, highlighting a contrasting market trend.
According to its Q1 2025 report, Tesla’s global quarterly deliveries were 336,681 vehicles, a slight dip compared to Q1 2024’s 369,783 deliveries. Reuters attributed the dip to stiffer competition, factory retooling for the refreshed Model Y, and backlash tied to CEO Elon Musk’s political moves.
German Economy Minister Robert Habeck weighed in on Thursday, stating, “The perception is that the passion for Tesla has suffered greatly in recent weeks and months, which is perhaps a good opportunity for the automotive industry in Germany.”
I see the attempt at humor, but it’s still very cringe. 😬 I sympathize with Tesla employees having to deal with this.
— TESLARATI (@Teslarati) April 3, 2025
Tesla Germany’s 62.2% drop in Q1 2025 sales might be tied more to Model Y production shifts rather than Musk’s image or brand perception.
Tesla saw a 156.87% jump in China in the third month of the first quarter, compared to February, when the company sold 30,688 units. Tesla China’s March wholesale figures hit 78,828 units, per CPCA data. Tesla started delivering its new Model Y vehicles in China last month.
Globally, Tesla produced 362,615 vehicles in Q1, including 345,454 Model 3 and Model Y units. However, it lost weeks of output during Model Y line upgrades at its Texas, Fremont, Shanghai, and Berlin factories.
Tesla noted that Model Y refresh production is scaling up in its Q1 delivery report. While Tesla might have a few challenges ahead, the company still has strong foundations for a stable future in the long term.