We already see more than 5 trillion searches on Google annually
, and with AI, we’re continuing to expand the types of questions that people can ask. AI Overviews is one of the most successful launches in Search in the past decade.
In our biggest markets like the U.S. and India, AI Overviews are driving over 10% increase in usage of Google for the types of queries that show AI Overviews.
As people use AI Overviews, we see they’re happier with their results, and they search more often — and we’re even seeing the volume of commercial queries is increasing as well
. This can create more opportunities for advertisers as people turn to Search to discover new brands and products.
People have been finding the ads within AI Overviews helpful because they can quickly connect with relevant businesses, products and services to take the next step at the exact moment they need them.
Starting today, Search and Shopping ads in AI Overviews will be expanding to desktop in the U.S. Later this year, we’ll also expand ads in AI Overviews in English to select countries on mobile and desktop. This expansion means businesses will have more chances to connect with people and support their journey from discovery to decision.