Meta said Wednesday that it is adding video editing capabilities to Meta AI that let users edit short videos using preset AI prompts to change costumes, locations, and styles. With these new features, the company is taking on rivals like Google that have been steadily adding generative AI video tools to their apps, as well as other AI-powered editing platforms like Captions.
The company is rolling out the editing tools to the Meta AI app, Meta.ai website, and its CapCut competitor, Edits, in the U.S. It says that the features were inspired by its Movie Gen AI models, but it’s not clear if the company is using those models to power the editing tools.
For now, users will have to deal with 50 presets to edit a 10-second video. Meta said that it gathered feedback from creators to make these presets so they can be easily included in the Edits app.
The presets can apply a “vintage comic book style” to a video, change the lighting in a clip to a rainy day, or swap out a subject’s clothing to a space cadet suit, to give a few examples. You can share edited videos directly to Facebook and Instagram from the Edits and Meta AI app.
Meta said it plans to add more customization options later this year.
“We built this … so that everyone can experiment creatively and make fun, interesting videos to share with their friends, family, and followers,” the company said in its blog post. “Whether you’re reimagining a favorite family memory or finding new ways to entertain your audience, our video editing [tools] can help.”
Meta AI already has image generation features across platforms. It seems with this video editing feature, Meta wants more creators to use its own tools rather than third-party apps.