By Shubhangi Chowdhury
This battle has been raging for long—tech giants pouring in resources to build the most powerful AI platforms. Now, it’s entering a new arena: the browser. Yes, the very tool millions rely on daily as their gateway to everything in the digital age. For decades, Google Chrome has been the undisputed leader. But now, OpenAI is gearing up to launch an AI-powered web browser, directly challenging Chrome’s dominance.
The Sam Altman-led company is now about to add a new feather to its hat by launching an AI-powered web browser, according to an exclusive Reuters report. This AI-powered web browser is set to be launch in the coming weeks, transforming browsing into an interactional interface.
Though the project is still confidential, one anonymous source stated that, the browser is to use AI “to fundamentally change how consumers browse the web. It will give OpenAI more direct access to a cornerstone of Google’s success: user data.”
OpenAI’s strategic goal is to directly compete with Google and its one of the biggest strengths is its ChatGPT’s 500 million weekly active users. These active users could bring attention to this newly launched AI browser.
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If this turns out successful, Google would suffer a major setback. Chrome plays a crucial role in Google’s ad business. It helps the company gather user data and push people toward its search engine, which in turn drives ads. That whole system brings in nearly 75% of Alphabet’s total revenue.
OpenAI’s browser is being built to keep some user interactions right inside a ChatGPT-style chat window, rather than sending people off to websites, according to two sources. “The browser is part of a broader strategy by OpenAI to weave its services across the personal and work lives of consumers,” as stated by one of the sources.
OpenAI has been moving fast lately, putting serious money into all kinds of AI projects to grow its reach. Earlier this year, it launched NextGenAI, setting aside $50 million to support top universities with grants, computing power, and access to its tools—to boost AI research and learning.
In addition, OpenAI bought Jony Ive’s hardware startup, io, in a $6.5 billion deal—marking a big step into building AI-powered devices with a strong focus on design. But that’s not all. OpenAI is also investing heavily in robotics by backing companies such as Figure AI and 1X, and it’s teaming up on huge infrastructure projects like the Stargate data center across the U.S. and UAE—to power the next generation of advanced AI systems.