A busy week for OpenAI’s social video machine.

Analytics firm Appfigures told The Verge Sora was downloaded 627,000 times in its first week on Apple’s App Store. Sora is still invite-only, so it’s hard to tell how many people are actually using it, but its first week has been plagued with controversy after users generated a torrent of AI slop, deepfakes, and disturbing copyright violations.