Eudia has bought ALSP Johnson Hana, bringing 300+ legal staff into the AI-driven inhouse focused company. They stated that this ‘creates an entirely new type of company, that fuses human expertise and artificial intelligence to fundamentally reinvent how legal work is performed’…..although, one could say this is not that different to something like Elevate, which also combines AI products and large process-focused human teams. And one could argue that we have seen similar combos with legal AI companies working closely with other ALSPs. So, perhaps not so much a new move, but still an important step. (See AL Analysis below).
Eudia works closely with inhouse teams to develop AI-driven workflows, including agentic systems. While Johnson Hana was founded by Dan Fox, a former Barrister, and works with Citibank, Morgan Stanley, Stripe, Tesco, Airbnb, Coca-Cola, X, and TikTok.
Omar Haroun, Co-founder and CEO of Eudia, said: ‘We’ve built the premier technology platform for agentic AI solutions, as evidenced by our rapidly growing Fortune 500 customer base. But we’ve learned that building truly transformative systems requires deep human expertise embedded within the technology itself.’
‘Johnson Hana [are] mission-aligned with our vision to create something entirely different—not a better version of the status quo, but a new class of product that shatters in-house teams’ dependence on slow, expensive traditional firms.’
Marc Bhargava, Managing Director at General Catalyst, who led Eudia’s recent $100M Series A, added: ‘We’ve funded several companies operating from the same thesis and are excited to see this next wave of innovation take hold. We are confident this can be the first of many such advances from the Eudia team.’
And Dan of Johnson Hana, concluded: ‘This is a big leap forward. By fusing our elite talent base and managed services expertise with Eudia’s AI platform, we’re not just enhancing how work gets done — we’re redefining what’s possible. This is the right model, and the right time.’
Pic above: Eudia team with Omar Haroun in centre.
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AL Analysis: Been Here Before…Kind Of…
Adding legal AI tools to an ALSP is now standard. From Integreon to Elevate and many others, including ALSPs connected to law firms, that ship has sailed some time ago. So, to say this ‘creates an entirely new type of company, that fuses human expertise and artificial intelligence to fundamentally reinvent how legal work is performed’ is a little over the top and not really accurate.
But….in Eudia’s favour is one key difference: it’s usually the ALSP that brings in an AI product to help with its work, not the AI company buying an ALSP. Although perhaps one very distant relation to this could be when Thomson Reuters bought ALSP / LPO Pangea3 in 2010 – although one would not have called TR an ‘AI company’ back then. Plus, more recently the creation of Robin AI, which combines AI and managed legal services, already did this before – but grew organically.
Why is the Eudia deal unusual then?
Software companies usually want to scale by selling software alone. Services are tricky and harder to scale. Pricing is also very different between a licence for some AI tools and a room full of contract reviewers.
However, after speaking to Eudia’s Haroun back in Feb – and plenty of others in the market since then – it’s clear the company has developed a strong consultative approach, not that dissimilar to what you see in law firm ALSPs / consulting groups, or also the Big Four.
But, as noted, those who sell software and have tons of VC capital tend not to want to build out the human side, rather they seek to do alliances with those who can help sell their software, e.g. today’s news about Pinsent Masons and their deal with CLM company ContractPodAi to service clients on consulting and AI-backed ALSP needs.
So, this is a very interesting move – not because of the combination of talents, that’s very normal now – but the direction in which the money went, i.e. VC to AI Co. to ALSP.
What does this mean more broadly? It will make companies such as Harvey and Legora take note. Why? Because they are clearly seeking to win over inhouse teams with their AI skills as well. Meanwhile, CLM players – especially those offering some type of contract review / managed service provision as well, will see a direct competitor here. And Robin AI, which has combined AI and managed services from the start, will also see a direct rival here.
In short, the market is getting more shaken up. And this surge of activity is likely going to continue for some time.
***** P.S. on that note: Artificial Lawyer is taking a summer holiday from Friday July 11, to July 28.
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Legal Innovators Conferences in New York and London – Both In November ’25
If you’d like to stay ahead of the legal AI curve….then come along to Legal Innovators New York, Nov 19 + 20, where the brightest minds will be sharing their insights on where we are now and where we are heading.
And also, Legal Innovators UK – Nov 4 + 5 + 6
Both events, as always, are organised by the awesome Cosmonauts team!
Please get in contact with them if you’d like to take part.
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